8 Years & counting: Our clucking good digital partnership with San Fernando

Business Technology

San Fernando: a name synonymous with quality protein in Peru for over 75 years. Their commitment to delicious chicken, pork, turkey, and cold cuts has fueled families and fueled our taste buds for generations. But San Fernando isn't just about tradition, they're also about embracing innovation. That's where our team comes in, and for over 8 years, we've been proud partners in their digital journey.

Our adventure began with a shared goal: to elevate San Fernando's online presence. We knew a strong website was crucial, but just a website wouldn't cut it. We wanted to create a digital space that was informative, engaging, and ultimately helped San Fernando connect with their customers on a deeper level.

From Recipe Blogs to SEO Superstars:

One of our first challenges was creating a content strategy that not only showcased San Fernando's products but also provided real value to their audience. Enter the recipe blog! This wasn't just a collection of random dishes – it was a strategic hub filled with delicious, easy-to-follow recipes that used San Fernando's products as the hero ingredient. The result? Not only did it give home cooks inspiration, but it also boosted San Fernando's SEO ranking by targeting relevant keywords and user searches.

Beyond the Basics: Personalized Features for the Win!

A website shouldn't be a static brochure; it should be an interactive experience. We took San Fernando's website a step further by developing custom features designed to enhance the user experience. We created a protein calculator, making it easy for health-conscious consumers to plan their meals based on their protein needs. We also built a "weekly meal planner" tool, empowering users to create personalized menus with San Fernando products.

Taking it Up a Notch: Giveaways and Beyond!

Our partnership with San Fernando is all about continuous growth and exploration. Recently, we tackled the challenge of managing giveaways – not just on the website with dedicated landing pages, but also through the ever-popular WhatsApp platform. This allowed San Fernando to engage with their audience on a more personal level and create exciting promotional campaigns.

A Commitment to Continued Success:

Our journey with San Fernando is far from over. We're constantly looking for new ways to leverage the power of digital marketing to elevate their brand and connect with their customers. We're a team fueled by a shared passion for innovation, and we're dedicated to providing San Fernando with the best possible solutions. Here's to many more years of delicious digital success together!

This blog post is just a glimpse into our long-standing partnership with San Fernando. We're excited to see what the future holds and to continue helping them thrive in the ever-evolving digital landscape.

May 31, 2024